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Last updated February 27, 2026Effective February 1, 2026

Privacy Policy

How VueLeaf collects, uses, discloses, and protects the data connected to your account, your use of the platform, and the public forum content we process.

1. Scope and Application

VueLeaf Inc. ("VueLeaf," "we," "us," or "our") operates the VueLeaf platform, a forum intelligence and mention analysis service for the cannabis industry. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our platform, or interact with our services.

This Privacy Policy applies to information collected through vueleaf.com, the VueLeaf dashboard, our APIs, and any related services. It does not apply to third-party websites or services linked from our platform, including the cannabis forums we monitor. We encourage you to review the privacy policies of those third parties independently.

This policy covers VueLeaf-operated services only. It does not replace the privacy practices of third-party forums or communities that our customers ask us to monitor.

2. Information We Collect

Account Information

When you create a VueLeaf account, we collect:

  • Company name
  • Email address
  • Password stored using industry-standard hashing
  • Billing information processed by our payment provider; we do not store full card numbers

Usage Data

We automatically collect information about how you interact with the platform, including pages visited, features used, keywords configured, alert preferences, and session duration. This data helps us improve the product and provide support.

Device and Technical Data

We collect standard technical information such as IP address, browser type, operating system, device identifiers, and referring URLs. This data is used for security, fraud prevention, and service optimization.

3. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve the VueLeaf platform
  • Process your transactions and manage your account
  • Send you alerts, reports, and notifications you have configured
  • Respond to your support requests and communications
  • Analyze platform usage to improve features and user experience
  • Detect, prevent, and address security issues or fraud
  • Comply with legal obligations

We do not sell your personal information. We do not use your data for advertising purposes.

4. Forum Data and Public Content

VueLeaf monitors publicly accessible cannabis forums and communities to provide forum intelligence and mention analysis. This is a core part of our service and warrants specific disclosure:

  • Public data only. We collect and analyze content that is publicly available on cannabis forums including ICMag, THCFarmer, Rollitup, 420 Magazine, and cannabis-related subreddits. We do not intentionally target private messages or protected sections that are not publicly accessible.
  • Forum usernames. Usernames may appear in mention data displayed to our customers because those identifiers are already publicly visible on the source forums.
  • Sentiment analysis. Our AI models analyze public forum posts to determine sentiment toward cannabis brands. This analysis is automated and does not involve manual review of individual users.
  • No profiling of forum users. We do not build profiles of individual forum users, track their activity across forums, or attempt to identify their real-world identity.

If you are a forum user and wish to request removal of your content from VueLeaf's dataset, contact privacy@vueleaf.com.

5. Information Sharing

We share your information only in the following circumstances:

Service providers
Hosting, payment processing, email delivery, and analytics vendors working under contractual obligations to protect your data.
Legal requirements
Disclosures required by law, subpoena, court order, or governmental request.
Business transfers
Transfers tied to a merger, acquisition, or asset sale, with notice where required.
With your consent
Any other sharing that you explicitly authorize in advance.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

  • Encryption of data in transit using TLS 1.2 or higher
  • Encryption of stored data using managed cloud-provider controls
  • Access controls and authentication requirements for personnel
  • Monitoring and logging of system access
  • Incident response procedures for potential data breaches

While we implement safeguards designed to protect your information, no electronic transmission or storage method is 100% secure. We cannot guarantee absolute security.

Operational security details and vulnerability reporting expectations are outlined on our Security page.

7. Data Retention

We retain your account information for as long as your account is active or as needed to provide services. If you close your account, we will delete or anonymize your personal information within 90 days, except where retention is required by law or for legitimate business purposes such as resolving disputes or enforcing agreements.

Forum mention data is retained according to VueLeaf's operating and support processes rather than a self-service dashboard retention control. If you need account-level deletion or a data-handling review, contact privacy@vueleaf.com.

8. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal information:

  • Access. Request a copy of the personal information we hold about you.
  • Correction. Request correction of inaccurate or incomplete information.
  • Deletion. Request deletion of your personal information, subject to legal retention requirements.
  • Data portability. Request your data in a structured, machine-readable format.
  • Objection. Object to certain processing of your personal information.
  • Restriction. Request that we restrict processing of your data in certain circumstances.

To exercise any of these rights, contact us at privacy@vueleaf.com. We will respond within 30 days.

9. Cookies and Tracking

We use cookies and similar technologies to maintain your session, remember your preferences, and understand how you use the platform. Specifically:

  • Essential cookies. Required for the platform to function and cannot be disabled.
  • Analytics cookies. Help us understand usage patterns and improve the product. You can opt out of these in your account settings where available.

We do not use third-party advertising cookies. We do not participate in cross-site tracking or sell data to ad networks.

10. International Data Transfers

VueLeaf is based in the United States. If you access our services from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. We take steps to ensure that international transfers comply with applicable data protection laws.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by posting the updated policy on this page and updating the last updated date. For significant changes, we may also notify you via email or through the platform dashboard.

12. Contact Us

If you have questions about this Privacy Policy, your data, or your rights, contact us:

Privacy inquiries

VueLeaf Inc.
Email: privacy@vueleaf.com
Response time target: within 30 business days

Contents

  • Scope and application
  • Information we collect
  • How we use your information
  • Forum data and public content
  • Information sharing
  • Data security
  • Data retention
  • Your rights
  • Cookies and tracking
  • International transfers
  • Changes to this policy
  • Contact

Questions about this policy?

privacy@vueleaf.com

Questions about this policy? Contact our team directly.

Contact us
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